Effective Linkbuilding

Building links back to your site on targeted keywords is an integral part of search engine optimization. In this workshop, attendees will learn how the Google algorithm evaluates a site and its “backlink profile”. This workshop will be broken down into 5 modules.

• Backlinks: understand the importance of targeted backlinks and how Google treats different kinds of links — including contextual, footer, and sidebar links.
• Top 50 Linkbuilding: learn how to identify sites that relevant to your target keywords and solicit powerful and authoritative backlinks from them.
• Copycat Linkbuilding: discover who are your biggest competitors in the search engine rankings, who is linking to them, and how to get targeted backlinks from those same sites.
• Article Submission: learn how guest blogging and article submissions can help you build backlinks, as well as how to creative content that will increase the value of those links.