Social Media Marketing 101

The goal of this workshop is to demonstrate how you can use LinkedIn and Facebook to reach your target market, grow your professional network, and find business opportunities. This workshop consists four modules:

• Reputation Management: using social media to manage your online brand/reputation.
• Professional Profiles: codes of conduct for maintaining a professional online presence.
• Business Development: social networking to find business leads & career opportunities.
• Features & Functions: a hands-on tutorial on maximizing the networking potential of your different online profiles.